Shipping Nirvana Guide
Client: Auctane (ShipStation brand)
Roles: Branding, Report Design, Campaign Design, Digital Advertising
Overview
This ebook was created for ShipStation in collaboration with BigCommerce to help businesses manage warehouse and shipping efficiency. The partnership between ShipStation and BigCommerce has been essential in attracting and growing merchants on the platforms. This was a part of an integrated branded campaign that promoted the guide download, social promotion, paid ads, and thought leadership webinar. This campaign resulted in a month-over-month increase in new customer sign ups from BigCommerce customers.
Social Promotion & Paid Ads
As part of the branded campaign graphics were created to promote the blog article, Shipping Nirvana webinar, and paid advertisements to generate ebook downloads and create new customer leads.
